In doing some research the other day I came across some interesting information that might take some of the guesswork out of how to have a successful small business.
Historian David Landes recently asked the question, “Why do some people and Businesses Thrive?” In his book The Wealth and Poverty of Nations-Why Some Are So Rich and Some So Poor, he discusses his findings. He concludes with the following answer: “In this world, the optimists have it, not because they are always right, but because they are positive. Even when they are wrong they are positive and that is the way of achievement, correction, improvement, and success. Educated, eye-open optimism pays.”